EMERGENCETEK GROUP-ETG (Postcard Design)

As an intern at SUNSPIN MEDIA, ETG (Emergencetek Group) had reached out for postcard design. My design was chosen by the company as their favorite to be printed for clients. My goal for this project to try and stay as close to brand as possible. After reviewing their website I broke down the main color pallets and used them in the new design. Blue seemingly the strongest, I made sure that was the main hue of the piece. Throughout, I used the other colors as illustrated elements seen in the branding to represent who ETG is. The client expressed that they wanted to use buildings seen downtown in the design. So I thought it best to incorporate the building the company was based out of.